Search Console is a useful first-party source for reviewing how a site appears in Google Search. Use it alongside a crawl and store analytics so that search impressions are connected to pages and business decisions.

Evaluation priorities

Review important category and product URLs, submit relevant sitemaps and monitor reported issues. Keep property ownership under the business and document access when agencies or staff change.

Purchase review

Check current plan inclusions, local availability and terms with the provider before purchase. This profile assesses documented purpose and evaluation criteria; it does not assign an unverified performance score.